The Electronic Arts Partner Program, a project created to help promising indie developers gain access to EA publishing resources, is looking to Digital Download Distribution to launch partner titles. New partners added to the Digital Download roster are HotHead Games and Klei Entertainment.
Hothead Games established themselves by bringing us the first two episodes of Penny Arcade Adventures, while Klei published the Eets series. Both were self published titles released on Xbox Live Arcade. Whie both these companies were able to produce highly polished and successful games for the digital download netwroks like XBLA, PSN and Steam, they were still dissapointed in the sales figures.
At DDGameWorld, we have seen a number of great titles falter in the shadow of big publisher releases so Hothead and Klei are well positioned to reach larger audiences now that EA will be handling distribution and marketing for their latest digital download projects; DeathSpank and Shank.
DeathSpank from Klei is expected to launch later this year and Shank, from Hothead games, is expected out this summer.
In an interview with Gamespot, EA's indie liaison, Jamil Moledina discussed the programs first entry into the DD marketplace;
"EA Partners really hasn't changed its strategic position, which is to partner with the best talent in the game industry, offer the full resources that Electronic Arts has developed over a quarter century, and provide those to the best creative, most break-through ideas presented by the worldwide game development community, That is still our charter and we're still signing a wide range of games. We're not limiting ourselves to packaged goods. However, the freedom of creativity that exists in the impulse purchase range is something that has both a direct return as well as a long-term benefit."
Article and Image Credit: Gamespot.com
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